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CHS / Miami Valley / UC Tech Showcase

Rubric and Resources

Project Overview

Students will create a complete, functional real business website with database integration using PHP and MySQL. This comprehensive project demonstrates mastery of full-stack web development, professional presentation skills, authentic work-based learning, and industry-standard problem-solving techniques suitable for career showcase and real-world deployment.

⏱️
Duration
30-31 Weeks
📊
Total Points
200 Points
🗄️
Career Showcase
Industry Readiness

1. Project Research and Development (10 Points)

Superior (10-9 pts)
  • Business Selection & Analysis: Project directly relates to a real, identified business with clear web development and database management needs
  • Comprehensive Business Research: Extensive data collected about the selected business including owner/stakeholder interviews, customer demographics, current pain points, and specific technology needs
  • Multi-Method Data Collection: Uses variety of research methods including business owner interviews, customer surveys, competitor analysis, market research, and existing system evaluation
  • Business Requirements Documentation: Detailed business requirements, user stories, and functional specifications based on actual business needs
  • Technical Planning: Comprehensive wireframes, mockups, database schema design with ERDs specifically tailored to the business requirements
  • Project Management: Well-defined project timeline with business-driven milestones and deliverables aligned with business goals
Excellent (8-6 pts)
  • Business Selection: Project relates to an identified business with clear web development needs
  • Basic Business Research: Good data collection about the business through interviews and basic market research
  • Research Methods: Uses multiple research methods including business interviews and competitor analysis
  • Business Requirements: Clear documentation of business needs and basic user requirements
  • Technical Documentation: Simple wireframes and database design based on business requirements
  • Project Planning: General project timeline with business-focused milestones
Good (5-3 pts)
  • Business Connection: Project somewhat relates to a business but connection may be weak or unclear
  • Limited Business Research: Basic information collected about the business with minimal stakeholder input
  • Few Research Methods: Limited methods used to understand business needs (primarily basic interviews or observations)
  • Basic Requirements: Simple documentation of basic business needs without detailed analysis
  • Minimal Planning: Basic sketches or rough wireframes with limited business context
  • Simple Timeline: Basic project timeline with minimal business alignment
No Evidence (2-0 pts)
  • No Business Focus: Project does not relate to any specific business or real-world application
  • No Business Research: No evidence of business analysis, stakeholder interviews, or market research
  • No Data Collection: No systematic approach to understanding business requirements or user needs
  • No Business Requirements: Missing documentation of business needs or user requirements
  • No Planning: No wireframes, database design, or technical planning documentation
  • No Timeline: No project timeline or business-focused milestones established

2. Authentic Work-Based Learning & Problem Solving (10 Points)

Superior (10-9 pts)
• Strong project connection to real-world web development and database management
• Complex business problems identified and addressed through superior problem-solving techniques
• Website solves authentic business challenges (inventory management, customer engagement, etc.)
• Demonstrates understanding of industry best practices and standards
• Shows innovation in approach to solving business problems through technology
Excellent (8-6 pts)
• Project connection can be made to web development pathway
• Business problems identified and problem-solving techniques evident
• Website addresses real business needs effectively
• Shows good understanding of industry practices
Good (5-3 pts)
• Weak connection can be made to web development pathway
• Problems somewhat identified with limited problem-solving techniques
• Basic business needs addressed through simple solutions
• Limited understanding of industry applications
No Evidence (2-0 pts)
• No connection to authentic work-based learning
• No problems identified or addressed
• Website does not solve any business challenges
• No evidence of industry-relevant problem solving

3. Academic/Technical Skills (10 Points)

Superior (10-9 pts)
• Exhibits knowledge beyond the web development career technical area
• Evidence of superior planning & organizing by answering all technical questions effectively
• Working database with multiple table relationships, full CRUD capabilities
• Advanced features like user authentication, data validation, and security measures
• Integration of multiple technologies (HTML5, CSS3, JavaScript, PHP, MySQL)
Excellent (8-6 pts)
• Exhibits appropriate knowledge in web development career technical area
• Evidence of good planning & organizing by answering most questions effectively
• Functional database with basic relationships and CRUD operations
• Good integration of core web technologies
• Basic security and validation measures implemented
Good (5-3 pts)
• Displays basic understanding of web development concepts
• Limited evidence of planning & organizing by answering some questions
• Basic database with minimal functionality
• Simple implementation of web technologies
• Limited technical complexity demonstrated
No Evidence (2-0 pts)
• Shows no understanding of web development technical concepts
• Shows no evidence of planning & organizing, inability to answer technical questions
• No functional database or broken implementation
• Poor or missing technical implementation

4. Professional & Team Relationships (10 Points)

Superior (10-9 pts)
• Partnerships were exemplary, clearly demonstrating extensive business involvement and stakeholder engagement
• Complete teamwork explained and demonstrated through comprehensive project evaluation
• Team members effectively answer judges' questions showing deep collaboration
• Professional communication with business clients and team members
• Evidence of successful project management and team coordination
Excellent (8-6 pts)
• Partnerships were evident, clearly demonstrating business involvement
• Adequate teamwork explained and demonstrated by project evaluation
• Team members provide good answers to judges' questions
• Professional communication demonstrated throughout project
• Good collaboration and coordination evident
Good (5-3 pts)
• Partnerships were evident, demonstrating limited business involvement
• Weak teamwork explained and demonstrated by project evaluation
• Limited ability to answer questions about team collaboration
• Basic professional communication skills shown
• Some evidence of team coordination
No Evidence (2-0 pts)
• Partnerships were not evident, no demonstration of business involvement
• No demonstration or explanation of teamwork between team members
• Unable to answer questions about collaboration
• Poor or unprofessional communication
• No evidence of team coordination or management

5. Presentation Skills (10 Points)

Superior (10-9 pts)
• Effective, dynamic oral presentation demonstrating technical mastery
• Speaks clearly, uses proper grammar, dresses appropriately, exhibits excellent eye contact
• Demonstrates in-depth preparedness for technical presentation
• Successfully explains complex technical concepts to diverse audience
• Confidently demonstrates CRUD operations and database functionality
• Handles technical questions with expertise and professionalism
Excellent (8-6 pts)
• Effective oral presentation with good technical explanations
• Speaks clearly, uses proper grammar, dresses appropriately, exhibits good eye contact
• Demonstrates expected preparedness for presentation
• Successfully demonstrates website functionality
• Handles most technical questions effectively
Good (5-3 pts)
• Minimal oral presentation skills with basic technical explanations
• Uses adequate grammar, dresses appropriately, exhibits limited eye contact
• Demonstrates limited preparedness for presentation
• Basic demonstration of website features
• Struggles with some technical questions
No Evidence (2-0 pts)
• Lacks oral presentation skills, cannot explain technical concepts
• Uses improper grammar, dresses inappropriately, exhibits no eye contact
• Demonstrates no preparedness for presentation
• Cannot demonstrate website functionality
• Unable to answer technical questions about the project

6. HTML Structure & Semantics (20 Points)

Excellent (18-20 pts)
  • Semantic HTML Structure: Proper use of HTML5 semantic elements (header, nav, main, section, article, footer) with meaningful content organization
  • Document Structure & Metadata: Complete, valid HTML document with proper DOCTYPE, meta tags, and well-organized head section
  • Web Accessibility: Comprehensive alt text for all images, proper ARIA attributes, logical tab order, and screen reader compatibility
  • Form Creation & Validation: Well-structured forms with proper labels, fieldsets, HTML5 validation attributes, and appropriate input types
  • SEO-Optimized Markup: Strategic use of meta descriptions, title tags, heading hierarchy, and structured data markup
  • HTML5 APIs & Media: Effective implementation of modern HTML5 features (audio/video elements, canvas, local storage, etc.)
Good (14-17 pts)
  • Semantic HTML Structure: Most HTML5 semantic elements used correctly with good content organization
  • Document Structure & Metadata: Valid HTML document with most required meta tags and proper structure
  • Web Accessibility: Alt text present for most images, basic ARIA implementation, generally accessible navigation
  • Form Creation & Validation: Forms properly structured with labels and basic HTML5 validation
  • SEO-Optimized Markup: Good use of meta tags and heading hierarchy with some optimization opportunities
  • HTML5 APIs & Media: Some modern HTML5 features implemented correctly
Satisfactory (10-13 pts)
  • Semantic HTML Structure: Some semantic elements used, but may rely heavily on generic divs and spans
  • Document Structure & Metadata: Basic HTML document structure with minimal metadata
  • Web Accessibility: Some alt text present, basic accessibility considerations but missing key features
  • Form Creation & Validation: Forms present with basic structure but limited validation or labeling
  • SEO-Optimized Markup: Basic meta tags and heading structure with room for improvement
  • HTML5 APIs & Media: Limited use of modern HTML5 features
Needs Improvement (0-9 pts)
  • Semantic HTML Structure: Poor or no semantic structure, relies primarily on presentational elements
  • Document Structure & Metadata: Incomplete or invalid HTML document structure, missing essential metadata
  • Web Accessibility: Missing alt text and accessibility features, poor navigation structure
  • Form Creation & Validation: Forms poorly implemented, missing labels or validation, or absent entirely
  • SEO-Optimized Markup: Missing or improper meta tags, poor heading hierarchy, no SEO consideration
  • HTML5 APIs & Media: No implementation of modern HTML5 features or incorrect usage

7. CSS Design & Layout (20 Points)

Excellent (18-20 pts)
  • Responsive Design: Flawless implementation of mobile-first responsive design with appropriate breakpoints and fluid layouts using modern techniques
  • CSS Layout Systems: Expert use of CSS Grid and Flexbox for complex layouts, proper understanding of positioning contexts
  • CSS Selectors & Specificity: Strategic use of advanced selectors, clean specificity management, efficient and maintainable selector strategies
  • Animations & Transitions: Smooth, purposeful animations with proper performance considerations and accessibility in mind
  • CSS Architecture: Well-organized, scalable CSS following established methodologies, effective use of custom properties
  • Cross-Browser Compatibility: Comprehensive browser support strategies, optimized CSS delivery, and progressive enhancement
Good (14-17 pts)
  • Responsive Design: Good responsive implementation with mostly appropriate breakpoints and layout techniques
  • CSS Layout Systems: Solid understanding of Flexbox and CSS Grid with minor layout issues
  • CSS Selectors & Specificity: Good selector usage with occasional specificity conflicts or inefficient selectors
  • Animations & Transitions: Well-implemented animations with basic performance awareness
  • CSS Architecture: Generally organized CSS with some architectural consistency
  • Cross-Browser Compatibility: Good browser support with some vendor prefix usage and basic optimization
Satisfactory (10-13 pts)
  • Responsive Design: Basic responsive features but may have layout issues at certain breakpoints
  • CSS Layout Systems: Basic understanding of modern layout techniques but may rely on older methods
  • CSS Selectors & Specificity: Limited use of advanced selectors, some specificity issues present
  • Animations & Transitions: Basic animations implemented but may lack refinement or performance consideration
  • CSS Architecture: Basic CSS organization but lacks consistent methodology or structure
  • Cross-Browser Compatibility: Limited browser compatibility considerations, basic CSS optimization
Needs Improvement (0-9 pts)
  • Responsive Design: Poor or no responsive design implementation, fixed layouts that break on different devices
  • CSS Layout Systems: Heavy reliance on outdated layout methods, poor understanding of modern CSS layout
  • CSS Selectors & Specificity: Poor selector usage, significant specificity conflicts, inefficient CSS
  • Animations & Transitions: No animations or poorly implemented ones that affect performance
  • CSS Architecture: Disorganized CSS with no clear structure or methodology
  • Cross-Browser Compatibility: No consideration for browser differences, unoptimized CSS delivery

8. JavaScript Functionality (15 Points)

Excellent (14-15 pts)
• Advanced interactive features (sliders, modals, animations)
• Client-side form validation with user feedback
• AJAX implementation for seamless database interactions
• Dynamic content loading and manipulation
• Error handling and user experience optimization
• Clean, well-commented, and organized code
Good (11-13 pts)
• Good interactive features (navigation, forms)
• Basic form validation
• Some AJAX functionality
• Generally clean code with minor issues
• Basic error handling
• Some dynamic content manipulation
Satisfactory (8-10 pts)
• Basic interactive elements
• Simple form handling
• Limited dynamic content
• Code functions but needs improvement
• Minimal error handling
• Basic user interactions
Needs Improvement (0-7 pts)
• Little to no JavaScript functionality
• Non-functioning or broken scripts
• No form validation
• Poor code quality
• No error handling
• Missing interactive elements

9. PHP Server-Side Programming (25 Points)

Excellent (23-25 pts)
• Clean, well-structured PHP code with proper syntax
• Secure form processing with input validation and sanitization
• Session management and user authentication system
• Error handling with user-friendly messages
• Proper use of includes/requires for code organization
• Security best practices (password hashing, SQL injection prevention)
• Professional admin panel for content management
Good (18-22 pts)
• Good PHP code structure with minor issues
• Form processing with basic validation
• Basic session management
• Some error handling implemented
• Good code organization
• Basic security measures in place
• Functional admin interface
Satisfactory (13-17 pts)
• Basic PHP functionality working
• Simple form processing
• Limited session usage
• Minimal error handling
• Code needs better organization
• Basic security considerations
• Simple admin features
Needs Improvement (0-12 pts)
• Poor or non-functioning PHP code
• No proper form processing
• No session management
• No error handling
• Disorganized code structure
• Security vulnerabilities present
• Missing or broken admin functionality

10. MySQL Database Design & Implementation (25 Points)

Excellent (23-25 pts)
• Well-designed database schema with proper normalization
• Appropriate data types and constraints
• Proper use of primary and foreign keys
• Efficient database queries with proper indexing
• Database security measures implemented
• Backup and maintenance considerations
• Complex queries using JOINs and aggregate functions
Good (18-22 pts)
• Good database design with minor normalization issues
• Mostly appropriate data types
• Primary keys properly implemented
• Basic but functional database queries
• Some security considerations
• Basic database maintenance
• Simple JOIN operations
Satisfactory (13-17 pts)
• Basic database structure functioning
• Some inappropriate data types
• Basic primary key usage
• Simple queries working
• Limited security measures
• Minimal database planning
• Basic SELECT statements only
Needs Improvement (0-12 pts)
• Poor or no database design
• Inappropriate data types
• No proper key relationships
• Broken or inefficient queries
• No security considerations
• No database planning
• Non-functional database integration

11. CRUD Operations Implementation (30 Points)

Excellent (27-30 pts)
• Complete CREATE functionality with proper validation
• Comprehensive READ operations with search and filtering
• Full UPDATE capabilities with data integrity checks
• Safe DELETE operations with confirmation prompts
• User-friendly admin interface for all CRUD operations
• Proper error handling for all database operations
• Advanced features like bulk operations and data export
• Pagination for large datasets
Good (21-26 pts)
• Good CREATE functionality with basic validation
• Solid READ operations with basic search
• Working UPDATE features
• Basic DELETE operations
• Functional admin interface
• Some error handling for database operations
• Basic data management features
• Simple data display methods
Satisfactory (15-20 pts)
• Basic CREATE operations working
• Simple READ functionality
• Limited UPDATE capabilities
• Basic DELETE features
• Simple admin interface
• Minimal error handling
• Basic data management
• Simple data display
Needs Improvement (0-14 pts)
• Incomplete or broken CREATE operations
• Poor READ functionality
• Non-working UPDATE features
• Missing or broken DELETE operations
• No proper admin interface
• No error handling
• Poor data management
• Inadequate data display

12. Content Quality & Business Relevance (10 Points)

Excellent (9-10 pts)
• High-quality, original content relevant to business
• Professional photography and graphics stored in database
• Compelling copy that engages target audience
• Complete business information managed through database
• SEO-optimized content with proper meta tags
• Dynamic content management system
Good (7-8 pts)
• Good quality content mostly relevant to business
• Decent images and graphics
• Clear and informative copy
• Most business information included
• Basic SEO considerations
• Some dynamic content features
Satisfactory (5-6 pts)
• Basic content with some business relevance
• Acceptable images and graphics
• Simple, straightforward copy
• Basic business information
• Limited SEO optimization
• Minimal dynamic content
Needs Improvement (0-4 pts)
• Poor quality or irrelevant content
• Low-quality or missing images
• Unclear or unprofessional copy
• Missing critical business information
• No SEO optimization
• No dynamic content management

Grading Scale (200 Points Total)

A
180-200 Points
Exceptional Work
B
160-179 Points
Proficient Work
C
140-159 Points
Satisfactory Work
D
120-139 Points
Below Standard
F
0-119 Points
Unsatisfactory

Technical Requirements

Frontend Requirements

  • HTML5 semantic structure
  • CSS3 with responsive design
  • JavaScript for interactivity
  • Form validation (client-side)
  • AJAX for database operations
  • Cross-browser compatibility

Backend Requirements

  • PHP 7.4+ server-side scripting
  • MySQL 8.0+ database
  • PDO for database connections
  • Session management
  • Input validation and sanitization
  • Error handling and logging

Database Requirements

  • Minimum 3 related tables
  • Primary and foreign keys
  • Proper data types and constraints
  • Database normalization (3NF)
  • SQL scripts for table creation
  • Sample data insertion

CRUD Requirements

  • CREATE: Add new records
  • READ: Display and search data
  • UPDATE: Modify existing records
  • DELETE: Remove records safely
  • Admin panel for management
  • User authentication system

Career Showcase Requirements

  • Professional presentation delivery
  • Business partnership documentation
  • Team collaboration evidence
  • Industry-relevant problem solving
  • Real-world application demonstration
  • Technical documentation portfolio

Submission Requirements

📁

Complete Project Files

All HTML, CSS, JavaScript, PHP files, database SQL scripts, and documentation organized in proper folder structure

🗄️

Database Export

Complete MySQL database export file (.sql) with table structures and sample data for testing

🌐

Live Demo

Working website deployed to web server with functional database connection and CRUD operations

📋

Technical Documentation

Database schema, API documentation, installation guide, and user manual for admin features

🔐

Admin Credentials

Username and password for admin access to test CRUD operations and content management features

🎤

Technical Presentation

15-minute presentation demonstrating CRUD operations, database design, business partnerships, and explaining technical decisions to industry judges

🤝

Business Partnership Documentation

Evidence of authentic business relationships, stakeholder interviews, and real-world problem-solving documentation

👥

Team Collaboration Portfolio

Documentation of team roles, communication logs, project management artifacts, and collaborative decision-making processes

Suggested Project Timeline

Week 1-3
Research & Planning Phase
  • Business analysis and stakeholder interviews
  • Market research and competitor analysis
  • Database schema design and ERD creation
  • Wireframes, mockups, and project documentation
  • Team role assignment and project timeline
Week 4-6
Frontend Development
  • HTML structure and semantic markup
  • CSS styling and responsive design implementation
  • JavaScript interactivity and form validation
  • User interface testing and accessibility optimization
  • Cross-browser compatibility testing
Week 7-9
Backend & Database Development
  • MySQL database creation and normalization
  • PHP backend development and security implementation
  • Database connection and PDO setup
  • Basic CRUD operations development
  • User authentication and session management
Week 10-12
Integration & Advanced Features
  • Advanced CRUD functionality and admin panel
  • AJAX implementation for seamless user experience
  • Security hardening and input validation
  • Performance optimization and testing
  • Business partnership documentation and feedback integration
Week 13-14
Testing & Presentation Prep
  • Comprehensive system testing and debugging
  • User acceptance testing with business stakeholders
  • Technical documentation completion
  • Presentation preparation and practice
  • Final deployment and submission preparation

Security Implementation Checklist

Input Security

Input validation and sanitization
SQL injection prevention using PDO
XSS protection with htmlspecialchars()
CSRF token implementation

Authentication Security

Password hashing with password_hash()
Secure session management
Login attempt rate limiting
Secure logout functionality

Database Security

Database user with limited privileges
Prepared statements for all queries
Database connection error handling
Regular database backups

Sample Database Structure

users

id INT PRIMARY KEY AUTO_INCREMENT
username VARCHAR(50) UNIQUE NOT NULL
email VARCHAR(100) UNIQUE NOT NULL
password VARCHAR(255) NOT NULL
role ENUM('admin', 'user') DEFAULT 'user'
created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP

products

id INT PRIMARY KEY AUTO_INCREMENT
name VARCHAR(100) NOT NULL
description TEXT
price DECIMAL(10,2) NOT NULL
category_id INT, FOREIGN KEY (categories.id)
image_url VARCHAR(255)
created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP

categories

id INT PRIMARY KEY AUTO_INCREMENT
name VARCHAR(50) UNIQUE NOT NULL
description TEXT
created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP

Career Showcase Evaluation Criteria

Technical Demonstration

🖥️
Live demonstration of all CRUD operations
🔍
Code review and architecture explanation
🛡️
Security measures implementation showcase
📱
Responsive design demonstration across devices

Business Application

🎯
Real business problem identification and solution
📊
Market research and user requirements analysis
💼
Professional client interaction documentation
📈
Business impact measurement and reporting

Professional Skills

🎤
Clear, confident presentation delivery
👥
Effective team collaboration and leadership
💬
Professional communication with stakeholders
🔧
Problem-solving methodology demonstration

Industry Standards Alignment

🏆

Web Development Standards

Follows W3C standards for HTML5, CSS3, and accessibility compliance (WCAG 2.1)

🔐

Security Best Practices

Implements OWASP Top 10 security measures and follows industry-standard authentication protocols

📊

Database Design Principles

Adheres to normalization standards (3NF) and follows relational database best practices

Performance Optimization

Meets industry benchmarks for page load times, database query efficiency, and user experience

📱

Responsive Design Standards

Implements mobile-first design approach following Google's mobile-friendly guidelines

📋

Documentation Standards

Follows industry-standard documentation practices for code comments, API documentation, and user guides

Assessment Categories Summary

50 Points
Career Showcase Skills
Research, Problem-Solving, Academic/Technical, Professional Relationships, Presentations
40 Points
Frontend Development
HTML Structure, CSS Design & Layout
65 Points
Backend & Database
PHP Programming, MySQL Design, CRUD Operations
25 Points
Integration & Polish
JavaScript Functionality, Content Quality
20 Points
Bonus Categories
Innovation, Advanced Features, Industry Recognition
Total Possible Points:
200 Points

Centerville High School Information Technology / Software Engineering Program - Career Showcase Rubric